Entry-level Market Research Analyst salary in Dallas, TX
Based on 82 certified H-1B filings at DOL wage level I in the Dallas-Fort Worth-Arlington, TX metro area, FY2025–FY2026. Includes Plano, Irving, Richardson, Mckinney, Fort Worth.
Also listed as: Marketing Analyst
Salary range
| Percentile | Salary |
|---|---|
| 10th | $45,660 |
| 25th | $46,842 |
| 50th (median) | $49,516 |
| 75th | $60,000 |
| 90th | $81,350 |
Salary by year
Median salary
Filings per year
Show as table
| Fiscal year | Median | P25 | P75 | Filings |
|---|---|---|---|---|
| FY2020 | $48,006 | $46,405 | $51,500 | 27 |
| FY2021 | $50,000 | $45,000 | $54,538 | 25 |
| FY2022 | $52,000 | $47,819 | $60,000 | 29 |
| FY2023 | $54,000 | $44,750 | $60,000 | 19 |
| FY2024 | $48,000 | $44,050 | $60,000 | 35 |
| FY2025 | $48,000 | $45,775 | $58,358 | 42 |
| FY2026 | $52,000 | $46,842 | $63,477 | 40 |
Cost of living
Dallas's median entry-level Market Research Analyst salary of $49,516 is worth about $48,000 at national average prices.
Source: BEA Regional Price Parities, 2024 (U.S. = 100; Dallas = 103.1).
Compared with all workers here
All Market Research Analysts and Marketing Specialists in the Dallas, TX area earned a median of $75,240 in May 2025 (20,900 employed). The H-1B median here is $49,516, 34% lower.
Source: U.S. Bureau of Labor Statistics, OEWS metropolitan area estimates. BLS wages include some incentive pay; H-1B figures are base salary.
Employers filing at this level
| Employer | Median | Filings |
|---|---|---|
| Banner International | too few | 2 |
| E2 Lighting International | too few | 2 |
| Intellipro Service | too few | 2 |
| Jj Food & Beverage | too few | 2 |
| Lumos Marketing Group | too few | 2 |
| Mongodb | too few | 2 |
| Sky Alliance Group | too few | 2 |
| West Lake Distro | too few | 2 |
Employers with at least 2 filings here. Median shown at 10+ filings.
By experience level
| Wage level | Median | Filings |
|---|---|---|
| Entry-level · Level I | $49,516 | 82 |
| Mid-level · Level II | $65,000 | 133 |
| Senior · Level III | $88,546 | 57 |
| Expert · Level IV | $100,000 | 46 |
Median shown when a level has at least 10 filings.
Minimum H-1B salary by level
| Wage level | Prevailing wage (most common) | Median offered salary | Filings |
|---|---|---|---|
| Entry-level · Level I | $46,842 | $49,516 | 82 |
| Mid-level · Level II | $63,003 | $65,000 | 133 |
| Senior · Level III | $79,144 | $88,546 | 57 |
| Expert · Level IV | $95,306 | $100,000 | 46 |
The prevailing wage is the minimum an employer must pay for this job and area. Amounts vary by county within a metro and by wage source.