Mid-level Market Research Analyst salary in Columbia, SC

Based on 10 certified H-1B filings at DOL wage level II in the Columbia, SC metro area, FY2025–FY2026. Includes Winnsboro, Lexington.

Also listed as: Marketing Analyst

Median salary$59,490
Middle 50%$55.4k–$78.7k
vs. all levels here+1%comparison median $58,660
Filings10FY2025–FY2026 · latest two fiscal years

Salary range

Box: middle 50% of filings. Whiskers: 10th–90th percentile. 99% of filings are between $52,270 and $91,299.
PercentileSalary
10th$54,699
25th$55,412
50th (median)$59,490
75th$78,650
90th$84,090

Cost of living

Columbia's median mid-level Market Research Analyst salary of $59,490 is worth about $63,500 at national average prices.

Source: BEA Regional Price Parities, 2024 (U.S. = 100; Columbia = 93.7).

Compared with all workers here

All Market Research Analysts and Marketing Specialists in the Columbia, SC area earned a median of $68,600 in May 2025 (1,800 employed). The H-1B median here is $59,490, 13% lower.

Source: U.S. Bureau of Labor Statistics, OEWS metropolitan area estimates. BLS wages include some incentive pay; H-1B figures are base salary.

Employers filing at this level

EmployerMedianFilings
Healthcare SCtoo few5
Aqua Fusiontoo few2

Employers with at least 2 filings here. Median shown at 10+ filings.

By experience level

Wage levelMedianFilings
Entry-level · Level I – 0
Mid-level · Level II $59,490 10
Senior · Level III – 0
Expert · Level IV – 0

Median shown when a level has at least 10 filings.

Minimum H-1B salary by level

Wage levelPrevailing wage (most common)Median offered salaryFilings
Mid-level · Level II$52,000$59,49010

The prevailing wage is the minimum an employer must pay for this job and area. Amounts vary by county within a metro and by wage source.