Market Research Analyst salary in Tampa, FL

Based on 42 certified H-1B filings in the Tampa-St. Petersburg-Clearwater, FL metro area, FY2025–FY2026. Includes St. Petersburg, Clearwater, Wesley Chapel, Seminole, Riverview.

Also listed as: Marketing Analyst

Median salary$74,406
Middle 50%$63.6k–$91.8k
vs. national median−12%comparison median $85,000
Filings42FY2025–FY2026 · latest two fiscal years

Salary range

Box: middle 50% of filings. Whiskers: 10th–90th percentile. 99% of filings are between $46,823 and $141,279.
PercentileSalary
10th$48,093
25th$63,584
50th (median)$74,406
75th$91,750
90th$103,591

Salary by year

Median salary

$40k $65k $90k FY2020: median $52,000 (17 filings) FY2022: median $60,840 (11 filings) FY2023: median $61,000 (17 filings) FY2024: median $65,343 (27 filings) FY2025: median $66,000 (19 filings) FY2026: median $78,750 (23 filings) FY20 FY21 FY22 FY23 FY24 FY25 FY26

Filings per year

FY2020: 17 filings FY20 FY2021: 8 filings FY21 FY2022: 11 filings FY22 FY2023: 17 filings FY23 FY2024: 27 filings FY24 FY2025: 19 filings FY25 FY2026: 23 filings FY26 27
Shaded: FY2025–FY2026, the years behind the figures above. Median shown for years with at least 10 filings. FY2026 covers Q1–Q3 only.
Show as table
Fiscal yearMedianP25P75Filings
FY2020$52,000$39,600$65,01617
FY2021–––8
FY2022$60,840$48,618$69,21211
FY2023$61,000$55,000$73,00817
FY2024$65,343$56,293$75,00027
FY2025$66,000$61,616$88,99519
FY2026$78,750$63,835$91,16723

Cost of living

Tampa's median Market Research Analyst salary of $74,406 is worth about $73,700 at national average prices.

Source: BEA Regional Price Parities, 2024 (U.S. = 100; Tampa = 100.9).

Compared with all workers here

All Market Research Analysts and Marketing Specialists in the Tampa, FL area earned a median of $75,210 in May 2025 (8,420 employed). The H-1B median here is $74,406, 1% lower.

Source: U.S. Bureau of Labor Statistics, OEWS metropolitan area estimates. BLS wages include some incentive pay; H-1B figures are base salary.

Top employers filing

EmployerMedianFilings
Catalina Marketingtoo few4
Amazontoo few2
Ashley Homestorestoo few2
Eversana Life Science Servicestoo few2
FKQ Marketingtoo few2
Foresight Innovationstoo few2
Gps-St Wellnesstoo few2
OS Managementtoo few2
Zurnotoo few2

Employers with at least 2 filings here. Median shown at 10+ filings.

By experience level

Wage levelMedianFilings
Entry-level · Level I $50,000 11
Mid-level · Level II $68,400 18
Senior · Level III too few 3
Expert · Level IV – 0

Median shown when a level has at least 10 filings.

Minimum H-1B salary by level

Wage levelPrevailing wage (most common)Median offered salaryFilings
Entry-level · Level I$47,424$50,00011
Mid-level · Level II$63,835$68,40018

The prevailing wage is the minimum an employer must pay for this job and area. Amounts vary by county within a metro and by wage source.