Market Research Analyst salary in Houston, TX
Based on 232 certified H-1B filings in the Houston-Pasadena-The Woodlands, TX metro area, FY2025–FY2026. Includes Spring, Katy, Sugar Land, Stafford, Richmond.
Also listed as: Marketing Analyst
Salary range
| Percentile | Salary |
|---|---|
| 10th | $42,000 |
| 25th | $55,000 |
| 50th (median) | $71,053 |
| 75th | $85,100 |
| 90th | $129,125 |
Salary by year
Median salary
Filings per year
Show as table
| Fiscal year | Median | P25 | P75 | Filings |
|---|---|---|---|---|
| FY2020 | $65,000 | $50,840 | $94,190 | 75 |
| FY2021 | $73,479 | $60,985 | $90,900 | 60 |
| FY2022 | $66,660 | $56,139 | $95,481 | 81 |
| FY2023 | $71,594 | $54,371 | $90,000 | 88 |
| FY2024 | $60,000 | $54,428 | $86,696 | 86 |
| FY2025 | $65,000 | $54,371 | $85,881 | 108 |
| FY2026 | $75,095 | $66,466 | $85,000 | 124 |
Cost of living
Houston's median Market Research Analyst salary of $71,053 is worth about $72,000 at national average prices.
Source: BEA Regional Price Parities, 2024 (U.S. = 100; Houston = 98.6).
Compared with all workers here
All Market Research Analysts and Marketing Specialists in the Houston, TX area earned a median of $67,370 in May 2025 (14,480 employed). The H-1B median here is $71,053, 5% higher.
Source: U.S. Bureau of Labor Statistics, OEWS metropolitan area estimates. BLS wages include some incentive pay; H-1B figures are base salary.
Top employers filing
| Employer | Median | Filings |
|---|---|---|
| Hp | $83,054 | 10 |
| IHS Global | too few | 6 |
| A Life Saver Home Care | too few | 5 |
| Hewlett Packard Enterprise Company | too few | 3 |
| Nan Ya Plastics Corporation, America | too few | 3 |
| ND Global Consulting Services | too few | 3 |
| SpectraCell Laboratories | too few | 3 |
| Amazon | too few | 2 |
| SAP | too few | 2 |
| Amcan Global | too few | 2 |
Employers with at least 2 filings here. Median shown at 10+ filings.
By experience level
| Wage level | Median | Filings |
|---|---|---|
| Entry-level · Level I | $38,001 | 40 |
| Mid-level · Level II | $60,000 | 78 |
| Senior · Level III | $72,000 | 52 |
| Expert · Level IV | $91,000 | 61 |
Median shown when a level has at least 10 filings.
Minimum H-1B salary by level
| Wage level | Prevailing wage (most common) | Median offered salary | Filings |
|---|---|---|---|
| Entry-level · Level I | $37,357 | $38,001 | 40 |
| Mid-level · Level II | $54,371 | $60,000 | 78 |
| Senior · Level III | $66,955 | $72,000 | 52 |
| Expert · Level IV | $83,054 | $91,000 | 61 |
The prevailing wage is the minimum an employer must pay for this job and area. Amounts vary by county within a metro and by wage source.